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Podcast episode about earning trust and rapport

Earning Trust and Rapport: The Power of Persuasion with Mark Wigginton

February 19, 2024
Zed Williamson

All paths lead to growth… if you can stop running from yourself. But what does it really take to stop searching and start living? Mark Wigginton, certified professional coach, sales strategy advisor, and founder of Focusing on Results unlocked his full potential when he decided to change his focus.

In this week’s episode, sponsored by Alpha Sophia, Mark shares his story of transformation, from navigating career shifts to finding clarity and purpose by embracing his core values. He also touches on insights from his diverse career path, emphasizing the recurring importance of customer focus, rapport-building, and persuasive communication.

Tune in for more on:

  • Actionable steps towards clarity and growth in your career andpersonal life
  • How aligning with your core values can lead to success and fulfillment
  • The significance of understanding and embodying customer-centric principles
  • The power of effective communication and engagement in sales interactions
  • The transformative potential of self-awareness and purpose-driven action


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